Displaying 1 - 20 of 30 in total
Dija Ayodele: Creating a more inclusive aesthetic clinic
Dija Ayodele has made her name pushing the aesthetics and beauty industries to better serve people of color. She is founder of West Room Aesthetics in London, a clinic...
Dr Sofia Din: Rethinking anti-aging
For 6 years, Dr Sofia Din served as medical director of a large nursing home in New York. She came to believe that America had a problem aging well. Too many elderl...
Dr Patrick Treacy: When scaling doesn't work
How do you rebuild your practice, after a significant setback? Dr Patrick Treacy is an unlikely person to answer that question. He is one of the best-known aesth...
Dr Jonathan Kaplan: Buying an aesthetic practice
Dr Jonathan Kaplan is owner of Pacific Heights Plastic Surgery in San Francisco. After completing his plastic surgery fellowship at the Cleveland Clinic - where he ...
Dr Sean Paul: Creating a practice of aesthetic super-specialists
Every clinic owner wants to build the best possible team around them. Often this means recruiting great aestheticians and reliable doctors, while the clinic owner rema...
Avron Rubin: Use these simple tech tricks to improve your patient experience
The largest clinic groups in the world all manage their data in a way that gives them an advantage in the market. So how can smaller aesthetic clinics keep up - and e...
Dr Manjula Jegasothy: How to build and retain a top team
Dr Manjula Jegasothy is founder and CEO of the Miami Skin Institute. In addition to being known for its natural-results approach, her practice is also known for it...
Michele Garber: How to improve patient outcomes with better communication
In her 50s, Michele Garber decided to get a neck- and facelift - and bitterly regretted her decision. She wasn’t satisfied with her result, her recovery was difficu...
Brandon Robinson: How to build your medspa around a membership scheme
Brandon Robinson is an unusual aesthetic clinic owner. He isn’t, nor has he ever been, an injector, surgeon or medical practitioner of any kind. Instead, he’s an en...
Emily Tryon: Building a $1 million aesthetic clinic in less than 5 years
Less than 5 years after founding Esthetic Solutions MedSpa, Emily Tryon’s clinic in Arizona was already generating $1 million a year. She was also in the top 1% of cos...
Dr. Brad Calobrace: Building a $20 million practice in a smaller town
Dr Brad Calobrace is one of America’s best-respected cosmetic and breast surgeons. He travels the world speaking on aesthetic surgery, has participated in multiple FDA...
Dr Erum Ilyas: Merging your aesthetic clinic successfully
Dr Erum Ilyas built a thriving chain of three clinics in Pennsylvania. So why did she decide to sell them to a much larger group, Schweiger Dermatology, at the peak...
Misti Barnes: How I built my revolutionary hair loss business
Hair loss is a fast-growing market. So how can aesthetic clinics and medspas make the most of this opportunity? Misti Barnes shows one way. She’s carefully niche...
Dr Jonathan Johnson: How diversifying my business helped to me come out of the COVID pandemic even stronger
Many aesthetic clinic owners have different arms to their business… You might typically combine a medspa with a laser center, a plastic surgery center or dermatolog...
Dr. Gregory Buford: How to deliver world-class customer service and build a loyal patient base
Nearly all aesthetic clinics say they offer “excellent customer service” or a “personalized experience”. So how can you turn customer service into a true different...
Dr David Goldberg: 3 life-changing treatments that have transformed aesthetic medicine
What up-and-coming aesthetic treatments should you be most excited about? And what are the most under-exploited opportunities in the aesthetics market? Today’s ...
Carrie Brinton: How to use a podcast to build your clinic’s brand
When it comes to promoting your practice, it’s a given that you have a web presence, that you’re active on social media and that you’re advertising online. But Car...
Dr Michael Gold: How aesthetic conferences are changing
Since the COVID crisis started, every major aesthetic conference or seminar has had to be cancelled, postponed or moved online. It sounds like a catastrophe for the...
Benji Dhillon: How I combined aesthetic medicine with cosmetic dentistry
Recently, there has been a surge of practices offering both medical aesthetics and cosmetic dentistry. Often, this involves dentists choosing to add facial aestheti...
Dr Stephen Mulholland: Stand out in a crowded market by crafting your unique story
“It’s never been easier to find an aesthetic patient,” says Dr Stephen Mulholland, owner of the SpaMedica Surgery Center in Toronto. “There’s more than enough business...